Urban Decay PERVERSION Waterproof Fine-Point Eye Pen & Waterproof Mascara | Review

I am always in the hunt for a mascara that delivers bigger, blacker lashes. I prefer a non fake lash look most of the time and so when Urban Decay came out with this new ultra-creamy, lengthening and volumizing mascara – I wanted it. UD team kindly sent over their new waterproof liner along with …

Urban Decay Heavy Metal Glitter Eyeliners | Swatches & Review

Who doesn’t love a hint of sparkle or glitter on their eyes ? However, it’s so hard to find a glitter liner that is not very heavy, long wearing without fading. For the past couple years I’ve been hesitant to wear glitter liners because I always thought I wouldn’t have enough occasions to wear it …

Urban Decay 24/7 Glide-On Eye Pencils – Perversion, Alkaline, Torch

Some of you might already know my obsession for colored eyeliners. Though there are a number of brands available. These Glide-On Eye Pencils from Urban Decay are my most favorites. I have reviewed a bunch of them here already. In this post I am featuring three more shades – Perversion, Alkaline & Torch

URBAN DECAY BORN TO RUN COLLECTION | SUMMER 2018

Urban Decay Born To Run Collection is all you need for the wanderlust in you. With amazing set of products; Born To Run Collection is everything you need to pack on a holiday with you!

I am so lucky to receive this huge, amazing PR package in my mail.

For summer 2018, Urban Decay Born to Run collection is a travel inspired makeup collection that features an eyeshadow palette, 3 limited edition Vice Lipstick Shades and 3 x 24/7 Glide-On Eye Pencils. Also,  limited-edition deluxe version of All Nighter makeup setting spray to set and lock your makeup in place!

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Take a look at what’s inside this amazing box ! Totally dreamy, isn’t it ?

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The product packaging is itself quite unique. Gives you that vacation vibes. Packaging features fun jet-setting photographs, that inspire you on your upcoming trip. Whole concept is travel light with these absolute must-haves. Awaken the wanderlust in you!

Here’s a sneak peak of everything I received. In this post, I will be featuring all the products, the swatches and my review on each of them.

  • BORN TO RUN EYESHADOW PALETTE
  • BORN TO RUN TRAVEL-SIZE ALL NIGHTER MAKEUP SETTING SPRAY
  • BORN TO RUN VICE LIPSTICKS – MAFRA, 66, READY
  • BORN TO RUN 24/7 GLIDE-ON EYE PENCILS – LUCKY, DOUBLE LIFE, OVERDRIVE

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https://www.instagram.com/p/BlIvdTWlqBj/?taken-by=makeupholicworld

BORN TO RUN EYESHADOW PALETTE – $49.00

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Born To Run Eyeshadow Palette offers endless escapes in one travel-ready package. With 21 shades and a full-size mirror, it lets you choose your own adventure.

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Stunning travel themed packaging which inspires you every time.

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This palette is what you need for your summer travels! This beautiful multi-color palette features wearable as well as bold shades ; from metallic tones, to neutrals. Matte colors for transition shades, Satin finish lid shades and some fun, bright colors that gives you the perfect pop of color!

Fill Weight: 21 x 0.80 g POIDS NET/NET WT. 21 x 0.02 oz

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It also comes with a full-sized mirror inside. There are 6 matte colors and the rest of the shades are of satin, shimmer or metallic finish.

Take a look at this amazing palette

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Swatches taken in natural daylight with and without flash
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Shades Included

BREAKAWAY (warm ivory shimmer)
STRANDED (pale rose gold with tonal micro-shimmer)
BLAZE (light metallic peach with pink shift)
WEEKENDER (light neutral beige matte)
STILL SHOT (bright peach)
RIFF (brown-nude matte with floating micro-sparkle)
GOOD AS GONE (deep brown with iridescent micro-shimmer)
HELL RIDE (deep fuchsia matte)
BAJA (burnt orange matte)
ACCELERATE (reddish copper metallic)
GUILT TRIP (smoky purple shimmer)
IGNITE (rose gold metallic)
SMOG (deep coppery bronze shimmer)
WANDERLUST (forest green with gold micro-shimmer)
WILDHEART (bright fuchsia)
PUNK (red-brown matte)
DOUBLE LIFE (metallic rust)
JET (black with deep shimmering purple shift)
DRIFT (charcoal satin with tonal micro-sparkle)
RADIO (deep emerald satin)
BIG SKY (frosted green shimmer with iridescent micro-sparkle)

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Now that you have seen the swatches with and without flash – You might be wondering about the quality, formula, pigmentation etc.

Let’s talk about the impressive side first. I am rally in love with how versatile the palette is. I am absolutely impressed with the color selection. During my travels, I would only want to carry this. For me – this is more than enough to create all the different eye looks for all outfits day as well as night.

Formula – While I wasn’t particularly impressed with some of the lighter shades; especially form the first row – ‘Weekender’, ‘Still Shot’ etc in the first row of this palette. I found other shades that are super pigmented and easily blendable too. You girls can easily make out from my swatches. All of the swatches feature double swipe of each shade. You guys can easily spot that some of the lighter colors lack pigmentation. However, the intensity changes when you apply them using a damp brush (Spritz some Urban Decay Setting Spray on the brush tip before picking the shade) etc.

Talking about shade range – I am impressed with the colors in this palette that ranges from copper bronze to smokey brown neutrals, purples, pinks,  blue and greens

All shades except 2-3 lighter shades in first row are well pigmented. They have a velvety soft texture that applies and blends out easily. The satin shimmers and metallic finishes applies beautifully and they really blends like a dream. So soft and silky when applied. I noticed no fallout which is a big plus.

The mattes are overall good except for Weekender and Still Shot that appeared as a chalky texture making them difficult to blend.

The longevity of the eyeshadows are pretty impressive too. They lasted for a long time. I wore them for over 7+ hours which is great. My most favorite shades in the palette are Wanderlust, Smog, Gulit Trip, Radio, Big Sky, Double Life etc.

Overall, I love this palette and I think out of all the UD palettes I own, this is by far my favorite. I can see myself using this a lot. For the price point you are getting a variety of colors to try in a attractive packaging. If you are searching for a palette that can be used to create a number of day as well as night looks. Something which is sleek and travel friendly and suits all skin types. Urban Decay’s Born To Run Eyeshadow Palette is your globe-trotting go-to.

BORN TO RUN TRAVEL-SIZE ALL NIGHTER MAKEUP SETTING SPRAY – $15.00

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Wanderlust leaves no time for touch-ups. While grabbing your carry-on and dash off to your next destination, be sure to lock in your look using Urban Decay’s Born To Run Travel-Size All Nighter Makeup Setting Spray. This deluxe version is part of the Born To Run Collection, this limited-edition travel-size setting spray features custom packaging.

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Your endless adventures may be a blur, but your makeup shouldn’t be. Mist on this weightless spray to give your makeup serious staying power. All Nighter keeps makeup looking just-applied for up to 16 hours without melting, fading or settling into fine lines.

Application tips for best results – After applying makeup, shake bottle well, hold 8″–10″ away and mist face 2–4 times, in an “X” and “T” formation. Close eyes before misting. Want extra-intense shadow color, less fallout and even longer wear? Mist your brush with All Nighter before you apply. Warning: Keep out of eyes.

Ingredients
Aqua / Water, Alcohol Denat., PVP, Dimethicone PEG-7 Phosphate, PPG-3 Benzyl Ether Myristate, Polyhydroxystearic Acid, Dipropylene Glycol, Isononyl Isononanoate, Ethylhexyl Isononanoate, Caprylyl Glycol, Sodium Cocamidopropyl PG-Dimonium Chloride Phosphate, Methyl Methacrylate Crosspolymer, Glycereth-5 Lactate, Sodium Hydroxide, Phenylpropanol, Parfum / Fragrance, Propanediol, Methyl Diisopropyl Propionamide, Poloxamer 407, Aloe Barbadensis Leaf Juice Powder, Maltodextrin, Hexyl Cinnamal, Linalool, Citronellol, Limonene, Benzyl Alcohol, Tocopherol, Potassium Sorbate, Sodium Benzoate, BHT.

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Born To Run Travel-size All Nighter Long Lasting Makeup Setting Spray is suitable for all skin types and is free of oil and parabens. This fan favorite beauty staple features patented Temperature Control Technology. Yep, this baby actually lowers the temperature of your makeup to keep foundation, eyeshadow, blush and concealer in place—even in hot and humid or cold and windy conditions.It feels light and refreshing, and helps keep makeup in place. The result? Smoother-looking skin and vibrant makeup that lasts all day (or all night).

BORN TO RUN 24/7 GLIDE-ON EYE PENCILS – LUCKY, DOUBLE LIFE, OVERDRIVE- $21

Urban Decay introduced 3 all new vibrant shades of their best seller 24/7 Glide-On Eye Pencil. Urban Decay’s Born To Run 24/7 Glide-On Eye Pencils are your globe-trotting go-to. Made with Urban Decay’s award-winning, waterproof formula, these creamy pencils will stand up to dancing until daybreak in Prague or long drives through the Mojave Desert.

Packaging – Like all 24/7 Glide-On Eye Pencils, these Born To Run shades feature shade-matched barrels. So convenient when you’re trying to dig the right pencil out of the depths of an overnight bag! You get 1.2g e 0.04 US oz. of product for $21 each. When your 24/7 Eye Pencils start to get dull, You may use a sharpener to grind them back to a perfect point.

Formula, Pigmentation – The shades are perfect. Very pigmented and creamy. It allows about 30 seconds to smudge for that wing perfection that sets and stays put. Undoubtedly, this is my favorite pencil liner ever..Very creamy and goes waterproof too. Velvety-soft to apply, this formula stays soft and creamy for blending (about 30 seconds), then dries down to a long-lasting finish that WILL NOT budge.

Created with 50% moisturizing ingredients suspended in a sophisticated waterproof formula, 24/7 Eye Pencils offer long-lasting color and a dreamy, creamy feel when applied. With Jojoba Oil, Vitamin E and Cottonseed Oil.

Overall, A perfect addition to my Urban Decay 24/7 Eye Pencil Collection. All the shades are very creamy and pigmented and allows about 30 seconds to smudge for that wing perfection that sets and stays put. Waterproof, smudge-proof, velvety-soft to apply – this formula stays soft and creamy for blending (about 30 seconds), then dries down to a long-lasting finish that WILL NOT budge.

BORN TO RUN VICE LIPSTICKS – MAFRA, 66, READY – $18

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Born To Run Vice Lipsticks perfectly complements Born On The Run Eyeshadow Palette, The 3 brand-new, limited-edition shades of Vice Lipstick pair with anything from neutral to smoky and bright to sultry eye looks.

Ready‘ – a bright rose sparkle, ‘66‘ – a rich mauve-nude and ‘Mafra‘ – a dark berry

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I love love love the limited edition packaging. How pretty is that!

Fill Weight: 3.4 g POIDS NET/NET WT. 0.11 oz

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Take a look at more close up of the lipsticks.

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Ready‘ – a bright rose sparkle, ‘66‘ – a rich mauve-nude and ‘Mafra‘ – a dark berry shade

All 3 lipsticks are very comfortable to wear. I would be more partial to shades – 66 as well as Mafra. I think it’s more like the kind of shade that I always reach out for.

Ingredients
Octyldodecanol, Isodecyl Neopentanoate, Kaolin, Cetyl Ricinoleate, Butyrospermum Parkii Oil / Shea Oil, Aluminum Starch Octenylsuccinate, Candelilla Cera / Candelilla Wax, Cetyl Lactate, Cera Alba / Beeswax, Cera Microcristallina / Microcrystalline Wax, Polyethylene, Dimethicone/Bis-Isobutyl Ppg-20 Crosspolymer, Aqua / Water, Octyldodecyl Neopentanoate, Caprylyl Glycol, Calcium Sodium Borosilicate, Aluminum Hydroxide, Alumina, Pentaerythrityl Tetra-di-t-Butyl Hydroxyhydrocinnamate, Silica, Tocopherol, Tocopheryl Acetate, Colophonium / Rosin, Glycine Soja Oil / Soybean Oil, Squalane, Orbignya Oleifera Seed Oil, Simmondsia Chinensis Seed Oil / Jojoba Seed Oil, Ascorbyl Palmitate, Theobroma Cacao Seed Butter / Cocoa Seed Butter, Persea Gratissima Oil / Avocado Oil, Shorea Stenoptera Seed Butter, Butyrospermum Parkii Butter / Shea Butter, Tin Oxide, Aloe Barbadensis Leaf Extract, Synthetic Fluorphlogopite, Calcium Aluminum Borosilicate, Polyethylene Terephthalate, Citric Acid, Polylactic Acid. [+/- (May Contain/Peut contenir): CI 77891 / Titanium Dioxide, CI 77491, CI 77492, CI 77499 / Iron Oxides, Mica, CI 15850 / Red 7 Lake, CI 77120 / Barium Sulfate, CI 45410 / Red 28 Lake, CI 15850 / Red 6, CI 19140 / Yellow 5 Lake, CI 15985 / Yellow 6 Lake, CI 42090 / Blue 1 Lake, CI 17200 / Red 33 Lake, CI 75470 / Carmine].

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Mafra – A dark berry with a matte finish. While applying I found that the formula isn’t as creamy as that of 66. It dries to a matte finish. While applying you will feel a frosty kind of a finish. Nothing uncomfortable. Shade looks lovely and if you are fan of berry and purple toned shades like me – You will love this! It has micro shimmers to it that looks pretty.

Ready – A bright rose metallic sparkle color. Sort of a color that I don’t reach out to much. But, it’s stunning for any creative looks. It has the perfect sparkles to it which doesn’t feel much gritty on lips. The metallized formula feels comfortable on lips. If you have extremely dry lips – You might want to ensure you use a very hydrating lip balm prior to using the shade – Ready

66 – Shade 66 is a rich mauve nude color that has a matte finish. It applies velvety smooth and it’s my favorite finish out of the three. Highly pigmented. A single swipe provides an unbelievable laydown of color—with soft and supple texture, It suits most skintones.

Moving onto swatches

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Overall, really pretty lip colors from Urban Decay. I love the shade Marfa and 66 the most. The formula is very comfortable on lips. Stays for long time and I am absolutely in love with the packaging. Very colorful packaging that awaken the wanderlust in you!

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What kind of a adventure enthusiast or travel lover you are – this collection has everything you need when you’re Born To Run. The all-in-one Born To Run Eyeshadow Palette lets you create nude makeup looks, add in pops of color and play with brights, no matter where you’re going. With an assortment featuring 21 of-the-moment eyeshadow shades, you’ve got every possible eye look covered in one sleek makeup kit. three new, limited-edition shades of Born To Run Vice Lipstick that will take your look from neutral to nonstop. These lipstick shades complement your everyday (and even not-so-everyday) looks. Just one swipe provides an unbelievable laydown of color—with soft and supple texture, rich and even coverage, and long-lasting pigment. 24/7 Glide-On Eye Pencil in rich jewel tones that’ll amplify any look. Our creamy and waterproof formula stays soft and creamy for blending, then dries down to a long-lasting finish that WILL NOT budge. Lock in your look before your all-day adventure using our matching Born To Run Travel-Size All Nighter Makeup Setting Spray

What are your favorite products from this collection? For me it’s gorgeous eyeshadow palette. Really excited about these wonderful beauty products in my summer stash!

Availability : The Urban Decay Born to Run Makeup Collection is currently available at Sephora, ULTA Beauty, Macy’s and urbandecay.com. This collection is limited edition.

** Products sent by brand PR. However my reviews are honest and unbiased as always

I tried the Maybelline x Gigi Hadid Collection ; Check more to see swatches and my video review

Hello my makeupholics. This is a long requested review from me. Ever since I posted my Maybelline haul on Instagram, You guys were asking me to swatch it and review it. Let me be honest, This was one of those collection that I blindly ordered without even reading its reviews. Ever since this collection got launched Internationally, I was really excited to try them. Especially the packaging really attracted me.

Gigi Hadid x Maybelline collaboration is really awesome. Maybelline hosted this entire event really different from other brands that just showcase or features a model for any new collection they are launching.  Most brands, hire a ‘super model’ or a ‘super blogger’ – make them the face of the campaign and do no activity or any other events. Most of the times- blogger or the model herself have no idea about the product or formulation or even the shades.

Gigi Hadid x Maybelline collaboration was an  exception in that matter. I have been seeing in foreign bloggers feeds and blogs – On how Maybelline team got them all together with Gigi Hadid and conduct makeup master class for all editors and influencers and take them through the entire process right from what was the inspiration to create the products. This creation is divided into two – West Coast Collection & East Coast Collection.

West Coast – Sunkissed and sultry, this glowing makeup collection is inspired by the warm Cali vibes of Gigi Hadid’s hometown.

East Coast – Fresh, bold, fierce. It is all about the cat eye in this city chic makeup look inspired by Gigi’s home away from home, New York City

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From this collection that got launched in India – I picked 4 lipsticks, One Liquid Liner and a Fiber Mascara. Though You girls can see a brow pencil in the pictures. It was given away by me as a gift to my cousin.

Lipstick in the shades – Erin, Mccall, Taura along with Liquid Eye Liner & Mascara belong to East Coast Collection ; This collection has more products launched internationally. You can check the full collection here

Lipstick in the shades – Lani, Khair, Austyn , Gel Eyeliner etc are part of West Coast Collection ( I am not mentioning other products as they are not launched in India ) ; You can read more about them here 

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I picked all these products from Nykaa. Now, let me take you to the actual review of the products

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MAYBELLINE GIGI HADID MATTE LIPSTICK – INR 500 EACH

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There are a total of 6 STATEMENT MATTE LIPSTICKS  – GORGEOUS RED AND NUDE LIP COLOURS to achieve beautiful-looking lips with a CREAMY MATTE-FINISH. I decided to pick 4 colors from this range – LANI, AUSTYN, KHAIR & ERIN.

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Packaging – Packaging is fabulous.The Peach and the duochrome packaging make them look so luxurious. Bullet is very sturdy, a peachy-powdery pink color bullet, has a holographic print and Gigi’s signature. Looks super pretty and It’s one of the best packaging I have ever seen for a drugstore brand.

Love the packaging. Now, I never tried regular maybelline lipsticks ; So I don’t know how this compares to that of regular packaging. The shade numbers and shade names including the color sticker that represents the shade is present on the bullet.

Formula, Pigmentation , Shade – I wouldn’t say these lipsticks are completely matte. Lipsticks have a creamy texture. They apply very easily. The shade ‘Lani’ was sheer when applying. But, within 2-3 swipes I got the desired pigmentation.

I would describe the formula as a creamy sort of a satiny matte finish. The shades Austyn, Khair etc are highly pigmented and only need single or 2 swipes. Formula felt comfortable on lips. When I applied ; the moment I swiped on my lips – I could feel a fruit sort of a fragrance that faded super quick. Lipsticks, as they are not fully matte – The formula is definitely not transfer proof and smudge proof. They transfer very easily.

If you do not blot them – It can transfer to cups, glasses etc.  My tip is to dab little bit of loose powder over the tissue paper kept on top of lips and this way you can make them appear matte as well as transfer proof. Shade range is pretty cool.

Lani – is a orange red shade. it looks very pretty on cool undertones.

Erin – Is a mauve nude shade. Veryunique shade. If you remember ‘ Privte Party’ from MAC; it’s similar to that or “Hot Chocolate’ lipstick by MAC is similar.

Austyn – Austyn is my favorite shade from this range. It’s a red with blue undertones and definitely brightens up your complexion. It makes your teeth appear whiter as well.

Khair – Khair is a very pretty red. I love this color on warmer skintones. very pretty.

Though the shades are beautiful and they are not long lasting. It lasted about 6 hours on me. The shade ‘Lani’ tend to transfer easily. So, definitely, you might have to blot your lips if you are applying it. The other shades ‘Khair, Erin and Austyn are gorgeous on Indian skintones. I haven’t tried normal Maybelline lipsticks and so I can’t compare how the formula of this Gigi Hadid ones compare to those.

Here are the hand and lip swatches

LANI

AUSTYN

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ERIN

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KHAIR

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Here’s my video review on this wonderful collection where I talk about Fiber Mascara, Eye Liner and of course swatching these gorgeous lipsticks <3

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Next comes my favorite product from this range.

Maybelline Gigi Hadid Fiber Mascara : Black – INR 699

This is a dual-ended mascara with fibers on one side and mascara on the other. It creates a lengthy, volumizing effect for lashes.. Coat the lashes in a jet black color, and swipe on the loose fibers to help build a dramatic length. I don’t prefer wearing false lashes.

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First, you apply one coat of mascara as usual, then you simply brush on the tiny white fibers in opposite end of the tube, This builds your natural l lashes before you seal them with one another coat of mascara. Caution – Please don’t brush the fibers onto your bare lashes, You need to touch them on lashes. Else, It might fall into your eyes.

Check video at the end of this post to see how the lashes look after using it.

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I like this one as it has a flexible thin tip liner and it was super easy to draw liner using this one. I went for swimming wearing this and it didn’t transfer/fade – So, I ‘d say these are definitely water resistant. I wish they had more colors of this liquid pen liner.

Visit my video here to see me swatching all of these products

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Did you like this video ? Did you try any of the Maybelline Gigi Hadid Collection?

What are your favorites ?

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